FREE SHIPPING AND RETURNS IN THE US. ENJOY 15% OFF YOUR FIRST PAIR WITH CODE: 15WELCOMETOPALAPA

Our Story

PALAPA was founded by Art Historian Lorena Marrón, soon after she moved from New York to California pregnant with her first child, when she realized she couldn’t find a comfortable and chic sandal for her new life as a mother. 

 

A believer in simplicity and "going back to basics", she started researching the history of huaraches, the handwoven footwear dating from Mexico's Pre-Columbian times, an art form now on the verge of extinction.

 

Tired of fast-fashion, low-quality items and patriarchial-manufacture, Lorena built a female-led in-house design team composed by master cobblers, artisans and shoe designers. She partnered with one of the most sustainable tanneries in the world as well as a female manufacturer that honors every step of the process with love and care.

 

PALAPA's prices reflect the ethos of its female business model, anchored on labor ethics, high-quality materials and master craftsmanship.

 

PALAPA (in English: “pah-lah-pah”) takes its name from the Spanish word referred to a shelter roof made of woven dried palm-tree leaves. Also known as "tiki huts," palapas are found in Mexico's beaches, providing shade and refuge from the sun. 

 

PALAPA has the Tropics' slow-paced lifestyle inscribed in its DNA. We feel inspired by its slow-living philosophy, exuberant vegetation & sophisticated raw-ness.

 

Lorena Marrón, Founder

Prior to founding PALAPA, she worked as an Art Historian in New York and Mexico City. Lorena was a Jumex Foundation fellow and a Stanford Research fellow. A tropical girl, she was born in Acapulco, Mexico, and now lives in California with her husband and two girls.

 

Sandra Dávila, Co-Founding Partner

Became PALAPA's co-founding partner in 2020, leading the digital strategy and e-commerce launch. She lives in Brooklyn with her husband and baby daughter, and teaches Information, Architecture & Interaction Design at Pratt.

 

Sofía Prado, Technical Designer & Manufacturing Partner

Entrepreneur and footwear designer, she leads a small team of five master cobblers, all of them second or third generation of shoe-making families. She lives in Mexico City and is fully involved in the production process.

Join the Palapa family!

Get early access to new collections and special offers: we’ll only send you emails when we really have something cooking.

Please enter a valid email.
Something went wrong, please contact us!
Your shopping cart
Subtotal:

Handmade by tradition, tailored to your modern feet.

Sign up to our slowly curated newsletter.

Please enter a valid email.
Newsletter | Palapa